THE BUCOLIC GENRE TODAY: SOMEWHERE BETWEEN A SUBTREND OF ORGANIC LIFESTYLE AND PROVINCIAL ART / by Alexander Hahn

An evening organized by Kaspars Vanags, Juste Kostikovaite and KIM? Contemporary Art Centre Riga.

The long-lived pastoral tradition of focusing on rustic subjects and on the romanticized country life of shepherds and shepherdesses is experiencing a remarkable comeback in contemporary art. The surprising comeback is partly caused by the conservationist movement and awareness to climate change, as well as by the now-mainstream consumer fascination with organic food and healthy lifestyle. On another level, the bucolic genre is a perfect niche for art deriving from the peripheries. By adopting "local food" marketing strategies to sell the regional, "provincial art" might have a chance to be noticed and taken seriously.

This week at Salon Populaire, a pastoral event, with a midsummer night's aftertaste, will focus on the bucolic tendencies in art from the Baltics and will be followed by organic peculiarities of regional gastronomy.

The program starts at 8 p.m. & the bar will be open.
Donation: 2 EUR